THE SOUND PEOPLE

Throughout the series, our legendary presenter Bob Harris will have conversations with some of the leading minds from advertising, music, neuroscience and behavioural economics.

Whispering Bob Harris OBE

Bob Harris is, in the words of Chris Martin’s Coldplay, “a straight-up legend”. 

With significant achievements as a writer and as a broadcaster, Bob founded Time Out magazine in the late 60s before becoming one of the most trusted and influential broadcasters of his generation. 

Few people have taken as many bands into the mainstream as Bob Harris – from his groundbreaking work in the 1970s on BBC Radio 1 and the legendary Old Grey Whistle Test TV shows to his roles at BBC Radio 2. 

Bob has now taken on the challenge of entering the world of music supervision, bringing his encyclopaedic knowledge of music to a partnership with soundlounge, 

He says: “I could not be working with a more knowledgeable, well connected and lovely team.”

SPEAKERS

Les Binet
Head of Effectiveness
adam&eveDDB

Over the years, Les has worked for a wide range of blue-chip clients, including AXA, Barclaycard, Heinz, Nestlé, Phillips, Unilever, Virgin and Volkswagen. He has also played an important part in establishing the agency’s reputation for effectiveness, having won more IPA Advertising Effectiveness Awards than anyone else in the history of the competition.

Tara Austin
Chief Strategy Officer
Kindred

With a decade in brand strategy behind her at Publicis and Ogilvy, Tara considers herself fortunate to have been at the forefront of the revolution in applied behavioural science as one of the founding members of Ogilvy Change. She won her first Gold Lion in 2012 for the agency’s inaugural behavioural experiment, which saw it paint the faces of local babies onto shop security shutters to bring down antisocial behaviour in Greenwich after the London riots.

Harry Shaw
Global Creative Director
Grey London

With a career spanning 51 years, Harry’s very first experience of the industry was working as a messenger at Garland Compton, going around the floors and dishing out stamps. After working his way up to the Deputy Creative Director role at Saatchi & Saatchi, Harry then went on to join Grey London in 1995 as Global Creative Director, specifically working with Sensodyne and Pronamel, filming dentists and consumers around the world.

Neil Lancaster
Creative Director
McCann Manchester

Neil and partner Dave Price created the Aldi ‘Like Brands only Cheaper’ campaign. They also both helped to musify Aldi’s ‘Kevin the Carrot’ character for four years. Other musical outings have included the Durex Condom Sperm Men, UPS, Smyth’s Toys, and Teacher Recruitment. Current passions are the Radio 3 stalwart Hildegarde of Bingen and that theme tune from Succession. (How soon will that be in an ad?)

Matt Biffa
Music Supervisor
Air Edel

Matt is a Music Supervisor, working mainly on films, who specialises in source music research and copyright clearance. After working on a landfill site in his early twenties, Matt joined Air-Edel in 1996, initially as a receptionist. He was quickly recognised as something of an anorak / musical know-all, and cut his creative teeth sourcing music for commercials, such as Jonathan Glazer’s “Guinness – Swimblack” campaign.

Ian Neil
Director of Music for Film and TV
Sony Music

Ian’s extensive knowledge of music is renowned. His expertise in researching tracks and handling music clearances, in addition to his strong ties with all the major and independent record labels and publishers artists, composers, agents and managers, has inevitably made him the first port of call for all the top UK film directors and producers.

Dr. Daniel Müllensiefen
Reader in Psychology
Goldsmiths, University of London

Daniel is a Co-Director of the MSc in Music, Mind, and Brain at Goldsmiths. He is also a research fellow with the University of Music, Drama, and Media at Hannover, Germany. The breadth of his work is not only seen in scientific contributions, but also in his engagement with industry, for instance serving as Scientist in Residence with advertising agency adameveDDB from 2010 to 2016 and acting as an expert witness in many cases of musical plagiarism.

Rory Sutherland
Founder
Ogilvy Change

Rory is the Vice Chairman of Ogilvy in the UK, an attractively vague job title which has allowed him to co-found a behavioural science practice within the agency, titled Ogilvy Change.
He works with a consulting practice of psychology graduates who look for ‘unseen opportunities’ in consumer behaviour – those very small changes that can have enormous effects on people’s decisions – for instance tripling the sales rate of a call centre by adding just a few sentences to the script.

Shazia Ginai
CEO
Neuro-Insight UK

Shazia, CEO of Neuro-Insight UK, is a creative and curious insight and marketing professional with a passion for people and leading insight to action. She has a track record of successfully building and leading insight capability and embedding this into organisations to drive action across multiple markets and functions. After graduating from DeMontfort University in 2005, Shazia spent a year interning at Procter & Gamble, before working her way up to Brand Franchise Innovation Leader at P&G for Hugo BOSS Fragrances & Skincare.

Will Page
Former Chief Economist
Spotify and PRS For Music

Will Page was Chief Economist at Spotify until recently, when he left the company to pursue a book deal with Simon & Schuster. The book will lean on the knowledge that Page has accumulated during his time working at Spotify and elsewhere in the music business, in addition to his economics acumen.  Since joining Spotify, Page has been an influential figure at the company, becoming deeply involved in both its industry outreach and its broader lobbying efforts.

Ruth Simmons
CEO
soundlounge

In 1980 Ruth Simmons opened the doors as Songseekers International, one of the first companies in Europe to address the complexities of licensing copyright music for advertising. Working with brands and music publishers, Ruth helped develop the first sync licenses and the legal framework that would ensure that artists could collaborate on brand marketing campaigns. 40 years and over 700 global brand campaigns later, soundlounge has been responsible for licensing over 4000 tracks and has earned approximately £120m in revenues for Rights Owners, whilst the sync industry is today worth $2-4bn annually.

Ayla Owen
Music/Co-Founder and Partner
Warner Chappell Music

Originally hailing from Washington D.C., Ayla broke into music supervision for TV on Jonathan Ross’ BBC cultural documentary Japanorama and C4 daily breakfast show, RI:SE. Ayla crossed over to Advertising in 2004 and has headed up BBH’s music offering ever since, placing tracks and supervising branded entertainment for iconic brands such as British Airways, Johnnie Walker, Absolut, Levis, Lynx, Google, Virgin Media, Tesco and Audi . The Most Radicalist Black Sheep Music oversees music and develops branded entertainment platforms across the global BBH Group, as well as for external agencies and brands.

ARTISTS

Graham Gouldman
10cc

Graham Gouldman is a songwriter, musician, front man, and founding member of legendary English band, 10cc.

In a career spanning over 50 years, Graham has been responsible for writing some of pop music’s most well-known songs. Early in his career, Graham was the creative brains behind The Yardbird’s ‘For Your Love’, which he penned at the age of just 18, and wrote a list of hits for artists such as The Hollies, Herman’s Hermits, and Jeff Beck. In 1972, along with Eric Stewart, Kevin Godley and Lol Creme, Graham formed 10cc and enjoyed several Top 10 hits, including three No 1s – Rubber Bullets, I’m Not In Love and Dreadlock Holiday.

Cassa Jackson
https://www.cassajackson.co.uk/

Cassa Jackson is a talented 21-year old singer-songwriter with a soulful edge. So far in her career, she has reached the final of the SongAcademy Songwriter of the Year Competition, performed as a guest solo singer at 2017’s ‘Voice in a Million’ charity event, hosted at Wembley Arena, and performed to over 40,000 people at Colour Day Festival in Athens.

Since releasing debut single ‘Prisoners’ in 2018, Cassa has gone on to release variety of covers, and is now focusing on original music. Cassa has a string of 2019 releases under her belt already, and regularly works with producers such as Arno Spires and Richard Beadle. Cassa also recently supported The Jacksons on their 50th anniversary tour in Spain!